Why Bonvoy matters to guests – Businessday NG

If you are a frequent traveler, there is more to your trips nowadays than a safe journey.

The frequency now counts in your favour, especially if you subscribe to a hotel loyalty programme.

As a frequent traveler and subscriber to a loyalty programme, you will get points anytime you stay in a hotel. Overtime, the points accumulate, offering added values such as heavily discounted room rates, cheaper airfares and upgrades.

For guests who want to optimize such opportunities, Marriott Bonvoy is very handy.

Why Bonvoy? It is the loyalty/reward system by Marriott International, the largest global hotel chain, with over 110 million members.

The Bonvoy also gives members access to the largest, most extraordinary and diverse collection of properties in the world, to seamlessly book, earn and redeem their points across 29 participating brands and 6500 hotels in 127 countries and territories.

Considering its strength, the loyalty programme is unmatched in the world. It also offers guests additional 110,000 new experiences on Moments in 1000 destinations and Moments Live, a collection of premiere musical and culinary events powered by Marriot’s partnerships with iconic brands.

But what excites most guests is the additional opportunities for members to earn points as Bonvoy increases the number of points they earned for each dollar they spent during their stay.

Of course, there is more for the guests as the world’s largest hotel is offering the largest hotel loyalty ever.

The above implies that with the Bonvoy, the guests get more, especially additional values from their stay.

Yet, from summer, Christmas to other holidays, Bonvoy members, who love to travel or seek out incredible experiences, can share with friends and family and on social media.

Members can also take advantage of the recently launched partnership between Bonvoy and Ethiopian Airlines, which gives travellers more opportunities to earn and redeem points and miles across both hotel stays and flights.

Since March 2026, eligible members of Marriott Bonvoy and ShebaMiles, Ethiopian Airlines’ loyalty programme, have been converting ShebaMiles into Marriott Bonvoy points for hotel stays, upgrades and more, as well as Marriott Bonvoy points to ShebaMiles to book flights.

The partnership also offers members of both programmes the opportunity to choose whether to earn Marriott Bonvoy points or ShebaMiles when staying at properties participating in Marriott Bonvoy.

While ShebaMiles members can convert miles to Marriott Bonvoy points at a 2:1 ratio, Marriott Bonvoy members can also convert points to ShebaMiles at a 3:1 ratio and will receive 5,000 bonus ShebaMiles for every 60,000 Marriott Bonvoy points transferred in a single transaction.

On eligible stays at participating Marriott Bonvoy properties, members can earn up to two miles per US dollar spent or can earn Marriott Bonvoy points as normal.

One of the reasons to consider the offer is Ethiopian Airlines’ network of over 145 destinations and Bonvoy’s global portfolio of more than 30 hotel brands and 10,000 destinations worldwide.

There are other partnerships and promotions to take advantage of as a member.

In Nigeria, members can take advantage of the unified loyalty programme at the four Marriott International hotels including: Lagos Marriott Hotel Ikeja, Sheraton Lagos Hotel, Four Points by Sheraton Lagos, Protea Hotel Ikeja Select, and Four Points By Sheraton Ikot Ekpene.

The above hotels participate in the Bonvoy programme and members can earn and redeem their points while staying there.

Marriott Bonvoy was launched in February 2019, replacing three loyalty programmes: Marriott Rewards, The Ritz-Carlton Rewards and Starwood Preferred Guest (SPG), and offering a unified reward system.

Source:

Businessday NG