Junior Achievement Nigeria delivered 426,228 learning experiences across all 36 states and the Federal Capital Territory in 2025, almost double its reach a year earlier. The figure, contained in the organisation’s 2025 Annual Report, represents a 97 percent increase from 2024.
Olaolu Akogun, acting executive director of Junior Achievement Nigeria, said the growth was driven by partnerships that widened access in communities across the country. “With a total of 426,228 learning experiences delivered, we successfully expanded our reach by 97 percent compared to the previous year,” he said.
“At the core of our work are four pillars: entrepreneurship, financial literacy, work readiness, and digital literacy that form our progress.”
The programme reflects growth across its four pillars: financial literacy, work readiness, digital literacy and entrepreneurship. It covered money management, career readiness, digital citizenship, entrepreneurship, innovation and leadership.
Financial literacy was the largest pillar. JAN reached 98,888 young people through Global Money Week, World Savings Day and Cha-Ching. Global Money Week and Financial Literacy Day engaged 30,972 young people. World Savings Day drew 40,161. Cha-Ching introduced 27,694 pupils to basic money-management concepts.
Digital literacy reached 24,688 young people. Of that number, 24,537 teenagers took part in Meta’s My Digital World, which covered online safety, cybersecurity and responsible social media use.
Work readiness trained 28,099 young people, offering career skills, mentorship and direct interaction with industry professionals.
Entrepreneurship remained the core of JAN’s work. Its Company Program, JA DEEP, and the regional and national company of the year competitions gave students a chance to build business ideas and test them against real problems.
Through SET4LYF, 58,107 girls in more than 500 secondary schools took part in the Ideathon. Another 16,662 girls went through the Company Program to turn ideas into businesses.
JA DEEP, focused on digital entrepreneurship, reached 28,928 girls with interactive digital skills training.
Beyond the four pillars, the report points to work in inclusive education, sustainability, STEM, leadership development and ecosystem partnerships. In 2025, JAN ran 20 initiatives aimed at closing the gap between classroom and job market. SET4LYF used inclusive and gender-responsive approaches to reach young women and learners in underserved communities.
Partnerships included the Ministry of Education, Ministry of Women Affairs, JONAPWD, Central Bank of Nigeria, Bankers’ Committee, Boeing, Citi Foundation and Delta Air Lines.
Junior Achievement Nigeria is part of Junior Achievement Worldwide, which operates in more than 100 countries. JAN says it has reached over 2 million students in Nigeria.
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Josephine Okojie-Okeiyi is a journalist with over five years’ reporting experience. She writes on industry, agriculture, commodities, climate change, and environmental issues.
She is fellow of Thomson Reuters Foundation and Bloomberg Media Initiative for Africa.
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