Can DStv’s cheaper packages win back subscribers without hurting revenue? – Businessday NG

After losing 1.4 million Nigerian subscribers in two years, MultiChoice is betting that cheaper packages and more accessible football will bring customers back. But unless

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Obidike Okafor

Obidike Okafor is an award winning, seasoned journalist and content consultant. Obidike has left his mark on the global stage, writing for prestigious publications in Nigeria, the UK, South Africa, Kenya, Germany, and Senegal. He also has experience as an editor, research analyst and podcaster.

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Businessday NG